Removing Duplicate Listings from Search Results
Currently, when you choose to promote a listing, your promoted listing might appear together with your organic listing in the same set of search results. Later this month, we’ll display either your organic listing or the associated promoted listing in search, but not both together. We’ll select which listing to display based on factors such as listing quality, relevance to the buyer’s search and ad rate.
Both your organic and Promoted Listings will still be eligible to appear across other merchandised placements on-site.
New Promoted Listings Search Placements
We’re opening up more search placements to promoted listings. Currently, the first, fourth, and fifth search placements are eligible for relevant promoted listings. Now, we’ll show buyers a dynamic mix of organic and promoted listings in the top five placements.
This change will increase the exposure of promoted listings on-site. It also helps to balance visibility between promoted and organic listings, depending on relevance to buyers’ search terms, and listing quality.