The 2021 Spring Seller Update is here

Find out more about the latest platform changes, enhancements and tools that are important to your eBay business. We're always looking for ways to partner with you, so this year, we've put together the seller update in collaboration with eBay sellers.

Explore the update

This Spring, the Seller Update was written in collaboration with eBay sellers.

See what they have to say about the changes.

Explore the update

Everything you need to know about selling on eBay, in one place.

Whether you’re an experienced eBay seller looking to grow, or looking to start your business online, you’re in the right place.

Recent government restrictions across Australia: How we’re supporting you

Recent government restrictions across Rural and Regional NSW, Victoria, South Australia, Greater Sydney and Queensland may have affected your eBay business.

We’ve implemented measures to protect you whether you are a seller based in or otherwise posting items to buyers in affected areas. 

See how you're protected →

How eBay is Building Seamless and Efficient Listing Experiences for Sellers

At eBay, we continue to make the selling experience as smooth as possible for sellers by evolving our technology to further simplify and streamline the listing process.

As part of our goal to empower long term growth and success for our sellers, we’re leveraging AI-driven solutions and creating next-gen tools that are customised to individual businesses. 

Read our blog post →

Item Specifics

Watch our latest video on how to add Item Specifics to your listings

Watch Video →

eBay News: The Lockdown Report

An additional one-million Australians now shop with eBay each month as a result of the global pandemic that has transformed the way we live, work and shop.

One year since the first lockdown, we have used our wealth of data to look at the year that was and what this means for the future of retail in a new report titled Lockdown: One Year On. 

Read the Report

Why sell on eBay?

The Australian ecommerce industry is growing rapidly.

In the last 12 months, Australian consumers spent more than $30-billion shopping online. Convenient, safe and easy, online shopping is a trend that’s here to stay. For more than 20 years, eBay has been at the forefront of ecommerce in Australia. eBay provides a powerful selling platform, growth and marketing tools and access to millions of shoppers both here and overseas It’s why eBay is the perfect place to start and scale your business.

eBay is where Australians shop


online shopping destination in Australia*

2 in 3

Aussie adults shop with eBay*

Top 10

most visited websites in Australia consistently*


unique monthly visitors to*

eBay is the online seller platform of choice

eBay’s audience, tools and analytics make it the clear platform of choice for online sellers.

As Australia’s largest online marketplace, we partner in the success of 40,000 Australian businesses selling via our platform. Importantly, whether you're looking to use eBay as your exclusive online offering or eBay is adding a channel to your existing online store, you can be confident that as a true online marketplace, eBay will never compete against your business.

As an eBay seller you get access to:

Our suite of free selling tools to grow your online business and promote your inventory.

A powerful selling platform that partners with you to help your business thrive.

Exclusive content through our YouTube channel, the Seller Centre and our eBay community to help you manage and scale your business.

Our suite of free selling tools to grow your online business and promote your inventory.

Millions of Aussie buyers every month.

A personalised seller dashboard, detailed insights and reporting as well as powerful research tools.

Start your eBay selling journey today.

Start your business →

"When we started our store on eBay, we never thought that we’d be able to grow our customer base both here and overseas. eBay has been a huge help to our business giving us the tools and confidence to take our sales to the world."

Mark Chapman, Clean & Pure

Stay Connected

eBay Business YouTube channel
eBay Australia Linkedin
eBay Community

Subscribe to our Youtube channel to see step-by-step guides, seller stories and webinars to help scale your business.

Subscribe now →

Impact of Cyclone Seroja in Western Australia

The recent cyclone in Western Australia may have affected your eBay business. We’ve implemented measures to protect you whether you are a seller based in or posting items to buyers in Western Australia. 


We’re also extending Estimated Delivery Dates onsite for items located in or being sent to impacted areas. This change will help manage buyer expectations and give you more time to fulfil your orders.

Read More