"eBay helped our family business fight against the big guys during a period of great uncertainty. The reach that eBay has given us has helped expand our online business beyond all expectations. eBay is an important partner that actively seeks to grow our online business every step of the way."

- Chris, Opus

Opus on eBay

We're celebrating 21 years in Australia by highlighting sellers who have found success on eBay. Explore their selling stories and see what advice they have for other sellers on the platform.

Explore their stories

“One of the best things about selling with eBay is that we can export to other markets easily. Australian products are globally recognised as some of the best so there’s been growing demand world-wide. Now eBay is partnered with Australian Made, the impact of the Australian Made badge will be far reaching. It’s been a crazy few months but we’re excited to see what we can achieve and how eBay can help us go global!”

- Neil, Deliver-Eze

Deliver Eze on eBay

Recent Developments in Victoria

New restrictions have been implemented in Victoria that may affect your eBay business. See what measures we have put in place to support you - whether you are a seller based in Victoria or you are shipping an item to a buyer in Victoria.

Learn More 

Item Restrictions and Listing Policies

See our latest item restrictions, a reminder of our listings policies and guidance around price-gouging on the eBay platform.

Learn More 

eBay Seller Support

We're here to support businesses of all sizes, whether you already sell on eBay or are looking for opportunities to start or grow your business on eBay.


Existing Business Sellers

See the latest guidance and support available for you to manage and grow your eBay business.

Summer Seller Update

New Business Sellers

With no selling fees for your first three months, we're committed to helping new businesses set up and grow on eBay.

safe selling from home on eBay

Private Selling on eBay

Discover how eBay can support you to make money safely from home with contact-free selling.

We're Australia’s Number one Shopping Site

More than 40,000 Australian businesses have found success on eBay. There are endless opportunities for your business on the eBay platform.

Connecting Australia With the World

As of October 2020

19 Million

sellers globally

190 Markets

of eBay buyers

183 Million

active buyers globally

Which Type of Seller Are You?

Business seller

You operate as a business, selling items you've bought to resell or that you produce yourself.

private seller

You sell small quantities as a hobby or to give pre-loved items a new home.

Linking your online store with eBay


eBay works with a number of integration partners who can help streamline your business, and sync your inventory and processes across multiple selling channels. eBay integrates with Australia’s top shopping cart platforms including Shopify, NETO, BigCommerce, WooCommerce and Magento.