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Selling Internationally banner image

Reach 20 times more eBay buyers by offering your products to our 162 million international shoppers. Selling internationally is a great way to grow your business and take it to the next level.

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WHAT IS SELLING INTERNATIONALLY

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When you list items on eBay.com.au that offers international shipping options, international buyers will be able to see your listings and purchase your items. Larger sellers can also list directly on other eBay sites around the world.

Watch our video to learn more about selling internationally on eBay and how easy it is to get started.

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Where you choose to list items with an international postage option (such as worldwide postage), you agree that we may display your listing on an eBay site other than the eBay site where you listed your item for sale. If your item is sold to a buyer on an eBay site other than your eBay site of registration, you agree to be subject to that other site's policies and the terms and conditions in eBay's International Selling Agreement.

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WHY START SELLING INTERNATIONALLY?

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Reach 162 million customers worldwide

eBay makes it easy to start selling to a worldwide audience. There are many benefits including:

  • You're more likely to turnover products faster by reaching more buyers
  • It’s easier than setting up your own international online shop
  • You can use your existing seller account (ebay.com.au)
  • There are no additional eBay.com.au fees for listing internationally

Start selling internationally now

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HOW TO SELL INTERNATIONALLY

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To make your listings available to international buyers, add international shipping options to your existing listings on ebay.com.au. International buyers can see that while your location is Australia, postage is available to their country. Listings will be in your native language. Follow the steps below or watch the video for a quick overview.

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  1. Enable international postage on your listings. 
  2. Select Show international services and options and click Save.
  3. Select 'Calculated' or 'Flat rate' shipping. Calculated shipping is determined by the buyers location, using Australia Post pricing. Flat rate shipping is chosen by you.
  4. Choose to ship 'Worldwide' or specify countries you are willing to post to.
  5. Finally, select a tracked international postage service.
POSTAGE CARRIERS

Select a carrier that offers a tracked international service. We recommend considering Smart Send, Ship2Anywhere, Australia Post and DHL. If you use a listing solution partner, ask your provider about the best service for your business.

EXCLUDING COUNTRIES IN YOUR LISTINGS

If there are countries you don’t want to send your items to, there are several ways you can set this up:

  • Set up business policies about postage, including locations you don't post to, and apply these to current and future listings.
  • When you list an item, select international postage locations and/or exclusions on the listing form – either "Worldwide" or particular regions or countries.
  • Specify locations you don't post to in My eBay and apply these to all your current listings.
  • Select buyer requirements in My eBay to block buyers whose address is in a country you don't post to.
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Uploading tracking information will improve your buyer’s customer experience, especially for international customers and can provide an extra layer of protection on higher-priced goods.

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INTERNATIONAL SELLING REQUIREMENTS

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To sell internationally, the following requirements apply:

  • Listings and transactions must comply with applicable laws in both the country of the seller and the buyer.
  • Items listed on other eBay sites must comply with listing policies on that site.
  • eBay may ask you to sign an International Selling Agreement acknowledging that items sold to customers on other eBay sites will be subject to the policies of those sites, including their eBay Money Guarantee policies.

See eBay's International trading policy for more information.

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If you're expecting to sell a larger volume of items overseas, consider creating additional user IDs and opening eBay Stores on other eBay sites. If you use a third party tool, speak with your service provider about listing across multiple sites.

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BEST PRACTICES FOR GLOBAL SALES

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LISTING DIRECTLY ON OTHER EBAY INTERNATIONAL SITES

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If you’re a larger seller, you may find it easier and more efficient to list directly on eBay international sites, or even open up several international eBay Stores. To do this you may require:

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  • Multiple user ID’s
  • Translation support
  • Bulk listing support
  • 3rd party deployment support
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If you’re an Australian seller keen on trying international selling, but don’t want to export too far, consider exporting to New Zealand.

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