From June 2017, you’ll no longer be able to use active content when creating your listings. Find out how it affects your listings.
From June 2017, you’ll no longer be able to use active content when creating your listings. This is to help make sure your listings perform optimally on mobile devices, improving the shopping experience and helping you sell more.
We’re making these changes to improve the overall buyer experience on eBay. By removing active content from your item descriptions, your buyers will benefit from faster load times, listings that are easy to navigate from mobile devices and a more secure marketplace.
|Active content can cause:||the benefits when removing active content:|
|Longer page load times||Faster page load times|
|Possible security risks||A more secure marketplace|
|Prevention of purchases on mobile||Optimisation for mobile devices|
Use the free i-ways tool, built in collaboration with us. This tool lets you see exactly whether your listing contains active content, the type of active content and if it’s compatible with mobile. It also suggests how you can optimise your listing for mobile as over half of all sales on eBay happen on mobile devices.
If you’re using active content in your listings, we’ve developed some alternatives for you as well as provided some example code which will let you include similar features in your descriptions without the use of active content.
Image Galleries or Photos
Use our standard gallery feature to upload up to 12 photos and order them as you like. Our gallery includes handy buyer features such as zoom, so make sure your pictures are of good quality and contain no watermarks. Click here for more information on this tool.
You can include videos in your listing by using the appropriate HTML5 tags in the item description.
Example HTML5 code for embedding videos within your item description:
<video width="320" height="240" autoplay>
<source src="video.mp4" type="video/mp4">
<p>Here is a video of the product</p>
Read our Links policy for more information on what video content is allowed in an eBay listing.
You can specify compatibility for Vehicle Parts & Accessories using the existing eBay parts compatibility feature in the listing flow or alternatively, embed a simple HTML table to give the complete list of compatible products.
Note: Using an HTML table will not make it possible for buyers to find your specific product through the standard search functions. Click here for more information on how the compatibility feature works.
Freight Shipping Calculator
Calculators built with active content won’t display properly after June 2017. Instead, you can include a link to a separate off-eBay shipping page, such as from your preferred carrier, containing the costs for shipping, or a small rate table can be pasted into the listing using HTML code.
It is possible to used tabbed panes through the use of HTML and CSS code.
However, this is not recommended due to sizing issues on mobile. Instead of creating tabbed panes to organise information over multiple pages, such as postage, payment methods, returns and contact information, we recommend using the options available in the listing flow to create the most complete listings which work best across all devices.
Seller Hub is a free tool for all store subscribers. It shows you traffic on your listings, number of views and watchers and other analytics insights that will help you to make informed decisions and grow your eBay sales. Click here to access Seller Hub.
Starting in June, 2017 active content will no longer load or be visible to buyers in your item listing.
You can check your listing using the i-ways checker tool.
Replace all active content using plain text, HTML5 and CSS, or use existing eBay features. If you use a third-party template we recommend you speak with your provider.